TOK
YO
Gamification agency
TOKYO®
TOKYO®
A creative digital innovation studio
TOKYO®

Digital and creative experts, working with brands, corporates and agency partners to develop best in class websites, apps and campaigns.

Gamification agency

In the evolving landscape of digital marketing, the concept of gamification is gaining momentum as a powerful tool to engage and motivate audiences. As a leading gamification agency, Tokyo Digital specializes in integrating game mechanics into various marketing strategies. Understanding that gamification might be a novel approach for many, we emphasize the importance of choosing a gamification marketing agency that aligns with your vision and objectives.

Employing gamification techniques, such as rewarding users for completing profiles, participating in competitions, or finalising online purchases, is more than just an engagement tactic. These methods create a sense of accomplishment and progression, which are key drivers in influencing customer behaviour. At Tokyo Digital, we craft gamification strategies that not only entertain but also resonate with the target audience, enhancing their interaction with your brand.

Our approach is to create gamified experiences that are immersive, rewarding, and aligned with your brand’s goals. This ensures that the engagement is not just superficial but translates into tangible results, whether it's increased user engagement, higher conversion rates, or enhanced brand loyalty. As a dedicated gamification marketing agency, we strive to transform ordinary tasks into compelling, game-like experiences that captivate and motivate your audience.

Featured projects

A small selection of projects we have worked on over the past few years.
Google
Google
Google
Google
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Google
We have been working with Google since 2010 developing apps, websites, product prototypes and POCs and supporting their internal UX, technical and marketing teams worldwide. Tokyo has Google Vendor status globally. If you are a Google commissioner and would like to discuss a project, get in touch at our dedicated email googleprojects@tokyo.uk
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Fremantle
Tokyo and our sister company AndAgain have been working with Fremantle since 2020 developing innovative digital solutions for their sales and commissioning teams, as well as designing, developing, hosting and providing security for the global and local Fremantle websites.
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adidas
Since 2020 we have been trusted creative and technical partners for adidas across multiple product launches, including a live interactive multiplatform event taking place across 3 worldwide timezones. We were responsible for end to end delivery of each campaign from pre-launch materials and user invitation and management systems, through digital production, creative assets, live event support, and post campaign reporting.
Google
Google
Google
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Proxx
In partnership with Google, we created an addictive gamification web app, which launched at Google I/O Festival in San Francisco. Collaborating with engineers in Google's Chrome Development team, the Minesweeper style game showcased some of the browser's latest capabilities.
Cisco Meraki Go
Cisco Meraki Go
Cisco Meraki Go
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Cisco
Digital strategy, UX, design and development, and interactive product builder tool for Cisco’s flagship plug and play network hardware system Meraki Go. We worked with the product teams in California to develop the global website, integrating the platform with their ecommerce and fulfilment partners worldwide.
Ocean
Ocean
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Ocean
OCEAN is a music licensing startup that works closely with progressive artists across the globe to build a forever-evolving selection of compositions for cutting-edge film, fashion and visual art. We created a SaaS platform showcasing their artist roster and music library, allowing filmmakers to sign-up and license tracks. Clients can preview music against their films in the browser in a custom "vibe before you buy" tool.
Pinterest Presents
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Pinterest
Working with our friends at Amplify, we supported Pinterest across multiple virtual events including their Creator's Festival, and their annual digital festival Pinterest Presents. We managed end to end delivery of the online portal, which handled attendee invitation and registration, analytics, and global broadcasting of the live events.
Annabel's
Annabel's
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Annabel’s
Annabel's is one of the most exclusive members clubs in the world. To celebrate their £55m relaunch and relocation to 46 Berkeley Square, we delivered their rebrand, photography and film production (including drone footage over Mayfair), as well as a new website and member's platform.
Harrods
Harrods
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Harrods
Acting as retained digital partner for Harrods, we managed their online editorial platform, customer app and delivered a world-first indoor sat nav system to find your way around the store. We also assisted with brand partnership campaigns including gamification for Harrods x Peter Rabbit movie.
Amplify
Amplify
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Amplify
Since 2020 we have been digital collaborators with our friends at Amplify supporting their teams on campaigns, virtual events, gamification and interactive installations for some of the world's best known brands.

Let's talk

For new business enquiries, please fill out the form and we’ll get back to you.
General
London
81 Rivington Street
London EC2A 3AY
United Kingdom
Liverpool
17 Mann Island
Liverpool L3 1BP
United Kingdom
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