Shire plc specialised in the treatment of rare diseases and was was one of the world's fastest growing bio-tech companies until its acquisition by Takeda in 2019.

We were Shire's retained digital partner for five years, managing a portfolio of almost 100 marketing and regulatory assets including websites, apps, analytical and CRM platforms. Our remit was global, covering EMEA, North America, Asia and Australasia.

During this time we modernised Shire's platforms migrating away from disparate Wordpress sites and onto a powerful and centralised CMS platform backed onto AWS.